Bouchet has modified variations of popular brand products that, along with satisfying personal needs, also serve identity formation. A pitch-black version of Coca Cola made according to his own recipe serves not only as a substitute for paint in what are known as hisCola Paintings, but also takes the place of the water in a pool in the film,Diet Cola Pool outtakes(2010). Two actors, whose skin is reddened by the carbonation, can be seen in clichéd erotic scenes typical of television commercials, stretched here to feature-length by clipping the material together. By contrast, Bouchet is continually designing whirlpool prototypes in his series of works,CelebrityJacuzzis.They are produced for celebrities and named after them without having been commissioned as sort ofanalogy between luxury goods, identity formation, and celebrities. However, the whirlpool basins, produced of cheap cardboard and fiberglass, function as a counter-design for glamorous lifestyles and would force potential users into uncomfortable and bizarre bodily positions.

Solo exhibitions (selection)

Group exhibitions (selection)